I wanted to write a follow up to the post I wrote yesterday about driving traffic to your blog from Google. I am not an seo expert by any stretch but I did want to dive in a little further about how I actually found out what questions people typed into Google that actually lead them to my blog. Some of you may already know this but I also realize that a lot of rookie bloggers stop by here for blogging tips for beginners. So this post is for you.
- First step – log into Google Analytics. I am taking for granted that you already have an account set up and your code installed on your blog. If you are looking for an easy way to add the code to your blog, check out this plugin.
- Step two – Once in your in your analytics account, scroll down to the bottom and look under the traffic source section and click on view report.
- Step three – Now scroll down to the bottom and look on the right hand side under keywords, click view full report.
- Step four- Scroll to the bottom and you will see at the bottom “filtered keyword” and then an open text field where you can type in a word to narrow your search. Since most questions begin with how or what, type those words in and Viola…you will have the top list of questions that drive traffic to your blog from Google.
you mean to say that we should know that for which question is mostly used for searching the site. and than that keyword should be promoted.
Great Tip I will try this
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Thanks for listing this, I will see if I can use it and what the response is when I do.
Us bloggers need this info to better promote us and to help others out more.
Funny, I hadn’t done this type of filter before on the “who, what, why, how…etc” questions. I did a search for “why” and one of my visits was from “Why did Indiana Jones not be Immortal” on my blog. Too funny.
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Mine seem to be how to and how. I love GA, not better analytics program exists, it’s really a gem.
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Dan,
This a great post. I never thought about using Google Analytics to drive traffic to might site. I am still learning about all the features of the program. So every time I find more information about Google Analytics, I jump on it.
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I use GA a lot, but have never used the ‘filter keyword’ text box. Thanks for pointing it out. I will give it a try.
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It’s good that you are analyzing what people are typing in Google to find your site. If you know which post gets searched the most on Google, you can feature that post in your homepage so lots of link juice can go to that post to make it rank higher in the SERPs.
Also, you should put nofollow tags on “Who is this ‘Tycoon blogger’ anyway?” and “Contact me for advertising and guest posting” so your link juice can go to much more important pages on your sites.
-Kai
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Excellent tip!! The advanced filter is also useful for grabbing general “long-tail” keywords phrases that land folks on your site. Just type the short tail keywords in quotes into the search box, and you’ll pull long-tail phrase variations.
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LOL I was going to contact you about this type of follow-up. I currently use statcounter, but this is cool too.
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Nice Article.
We can use Google Webmaster Tools dash board in conjunction with Google Analytics to get complete insight into the keywords that are driving traffic to our sites: like, how much percentage of the top search does a particular keyword constitute, and the click-through patterns. Combine this with map overlay and time spent on each page, you have enough information to analyze and improve traffic to your site.
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You can buy banner or text ads from ad networks. They generally charge you a fixed fee for each thousand impressions. So if you buy 10,000 impressions they will display your ad 10000 times on random sites that participate in their Ad networks.
I found interesting the different ways you can use the google analytics, i never thought it can be for driving traffic! just for checking my stats.
I love Google Analytics and it’s my plan to really using it wisely this year. Having a blog review with it really opens up my eyes on the great potential it possesses. Keywords can be a guidance but still need to check whether it’s suitable to be used or not.
Thanks for the heads up.
@wchingya
Social/Blogging Tracker
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Here’s my problem… My site and my blog are about auto glass, but five of the top ten key word phrases that drive people to my site are about duct tape. Seriously… duct tape? *cry* I’ve thought about how to capitalize on this, but so far have struck out.
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@Gomez@windshield appointment, I’m not sure I’d want to ride in a car whose glass is held together with duct tape. LOL
A very interesting and informative article.
Is there an option where we can further analyze the keywords and find more useful metrics like competition percentage?
There are many free ways to get traffic. The most important thing you can do is to fully optimize your website for the search engines. Make sure your website / blog is Content Rich. This is very critical for two reasons. One – to get your site accepted by search engines and users! and Second – to maintain and get a higher listing. Google ranks you on the basis of the quality back links you have so get as many back links as you can. You can create back links by submitting your web url to major forums.
@share trading strategy, does article submission help to a great extent? Does that stand as an advantage over other ways of link building. Is it a right question to ask which is the most effective way of link building?
I knew this method but never gave it a try. Just while I was reading your this post, I thought to open my analytics account and try up this method.
The result came up was that I don’t receive much traffic asked as question only few visits on some seo questions and blogger platform related question. Instead of that my blog is receiving traffic for more static or straight keywords.
I think I need to optimize my blog for those kind of keywords.
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Interesting idea to use G Analytics to your advantage. Going to try this this weekend.
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Tycoon, this is a good tip. I think it can be helpful for some and each blogger should tweak the filters based on what the search words are. You can also filter out your own hit by IP address.
Thanks.
@Ileane
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There are many computer games that “simulate” driving. However, many of them either glorify speed and reckless driving, are poor simulations, or oversimplify reality.
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@Cheat codes, Query . . .
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You are getting good traffic from referring sites. i would like to know the secret about it.
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You can make money with Adsense. I have done it for years. However, you need to get a lot of traffic to your site in order to make it worth while. I find blogs to be better than websites for generating traffic, because they are easy to update – and search engines love updated sites.
A unique pageview, as seen in the Top Content report, aggregates pageviews that are generated by the same user during the same session. A unique pageview represents the number of sessions during which that page was viewed one or more times.
Pageviews. This is the standard unit of measure for a traditional web site, and is used to calculate visits, session length, and bounce rate.
Yes, Get behind the wheel of your Honda Civic ;and start driving down the streets of New Dehli. You learn quite quickly on the road how to survive traveling and if you don’t learn soon.
Thanks for this nice guide, yes this provide one nice keyword guilde. I am using statcounter for know the traffic source. I hardly use google analytics.
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google analytics is an awesome tool, I use it to track my website traffic. But I learnt that I can use google analytics to drive traffic to my website as well as blog. This particular blog post is very detailed, simple and the way you used photographic illustrations are noteworthy. i enjoy reading your blog.
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I think that analytics is vital to succeeding on the net, it gives you an overview of pretty much everything. All you need to know is in one place !!!
I don”t have Google Analytic on any of my blogs, I will install one and see how it will work before install in other blogs. Thank for sharing this post.